The British Columbia Lung Association is conducting research about attitudes, motivations, and perceptions about quit smoking programs, like QuitNow. What we learn from this research will guide an evaluation of the QuitNow web service and inform future updates.

A total of 15 participants will be selected to participate. To participate you must be a resident of British Columbia and at least 19 years of age. Selection of participants will be made based on quotas for minimum number of participants from each category. Only those selected will receive a confirmation. The research interview will take 45 minutes and within 3 weeks of completing the interview the participant will be mailed a $50 cheque.

All details from your conversation will be confidential and handled by a third-party research firm who will anonymize responses and destroy records containing personal information. If you are currently a QuitNow web service user, your responses will not be associated to your account history or status, and will not impact your service.